Category Archives: Women

Lime Crime’s Doe Deere

Doe Deere is an unconventional business woman, but that has not quelled her success. The founder of the beauty brand Lime Crime is also known as “Queen of Unicorns”, a self given moniker. Doe Deere was born in Russia, moving to New York at the age of 17. She currently resides in Los Angeles. As a child she dreamed of becoming a musician and did so when she moved to New York.

The “Queen of Unicorns” credits her time as a musician with helping her learn the ins and outs of business. She says it taught her about such things as marketing. Doe Deere began in the business world back when she was 13 and still living in Russia, selling temporary tattoos. She sold them to her classmates, and marketed them by wearing them herself to make them popular. Today she continues the trend by wearing and modeling her own product.

Lime Crime’s business mission is “to revolutionize makeup, from the way you shop for it to the way it makes you feel”. The company is certified as Vegan and Cruelty free by PETA and Leaping Bunny. Animal welfare is an issue close to her heart, and she personally and through Lime Crime donates funds to many animal related charities.

Doe Deere’s business partner Mark was originally her bandmate, he has since been promoted to business partner and husband. He is now the President of Lime Crime. She credits him as her biggest influence on her as a human.

She advises any aspiring young woman to follow their heart. She stayed true to herself when creating the Lime Crime brand. She wanted to wear brightly colored makeup, but back in 2008 she just couldn’t find those colors she wanted. When she couldn’t find what she wanted, she started making them herself. At first she was amazed to see how many others were wanting the same things she was.

Doe Deere credits makeup with giving her the freedom to be herself, with the hope that it will make others feel the same way. She is of the belief that women use makeup to express themselves.

Learn more:

Naomi Campbell’s Brilliant Life in the Spotlight

As one of only a handful of women of her generation widely known as “supermodels”, Naomi Campbell is an international household name that has enjoyed a long and immensely successful modeling career. This multi-talented and rare beauty has also branched out into acting, television production and music, and is an active and avid supporter of multiple global charities.

Born in England in 1970 to a single mother from Jamaican origin, Naomi spent her early years in Rome and later in London in the care of relatives while her mother traveled working as a modern dancer. Growing up, Naomi appeared in several music videos, but her big break came at the age of 15 when she was spotted in London by the head of a modeling agency.

Naomi’s modeling career took off quickly, and she began gracing the covers of popular magazines within a year. During the first decade of her rapidly growing success, Naomi walked the catwalk for the biggest names in the fashion industry such as Versace and posed for the most well-known photographers as part of a small select group of very popular and sought-after fashion models. She also took part in numerous high-profile advertising campaigns.

Naomi experienced racial discrimination early on but eventually became the first black woman to appear on the covers of French and British Vogue as well as the first black model to grace the cover of Time.

Naomi has also pursued an acting career, accepting parts in several films and television series. She has met some success as a singer and is a successful entrepreneur that has released multiple fragrances via her perfume house, as well as an active television producer of the internationally popular reality show “The Face”.

Naomi takes particular pride in her charitable work, which has awarded her international recognition. In addition to supporting various causes, she has founded a charity called Fashion for Relief, which organizes fund-raising fashion shows benefiting victims of natural disasters and other misfortunes worldwide.


Helane Morrison Finds Success In Hall Capital

Hall Capital can celebrate being one of the most successful and largest money managers in the Bay Area. They currently can boast having $24 billion in assets which shows strong returns are the heart of their success, but if you ask the women running the firm, they’ll tell you how diversity in the workplace is the central key to doing what they do best, making money for their clients.
One of the things the women credit to their success is having three women in strong positions to make a show for overall diversity in the workplace. It also helps to bring other women into the firm, seeing women in a position of power shows women in their workplace makes it inviting and is a sign of roads to travel.
One of the women leading the company is Helane Morrison. Her background includes legal work before jumping into a job with the SEC where she worked her way into the interesting and growing field of compliance officers.  She’s an ideal candidate to help lead the company into a diverse and winning future with her stellar background and amazing work history. You can read more about Morrison here.
Helane now enjoys her time with Hall Partners where she works in a flexible environment that includes perks like maternity and paternity leave, to encourage everyone to keep their family first. One of the perks of working in Hall Capital is a company that appreciates how much better people an do in their jobs if they are more engaged with the church, community, and their family.