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Richard Liu’s Tactical Way to the Top

Richard Liu Qiangdong is a successful Chinese entrepreneur who has secured his way to the top through hard work, determination and resilience. According to Richard Liu, challenges are opportunities that have not presented their selves. That is why when a career in the restaurants and health product business failed, he never gave up. Instead, he soldiered on by opening his first store in Beijing that dealt with the supply of computer parts in the year 1998. Within a short period Richard’s store, known as Jingdong, started attracting a lot of loyal customers due to its quality services and products. The growth of his market percentage made Richard Liu to open twelve other stores in different parts of Beijing in order to attract more customers.

The Birth and Growth of JD.com

Richard Liu was able to make many sales within a short period after starting business because of his value in quality customer service. Liu has always insisted that customers determine the future of one’s business. That is why he has always been strict to his employees when it comes to customer service. However, the SARS outbreak in the year 2002 made Jindong’s customers and employees stay indoors which made it difficult for Richard Liu’s business to go on supplying his products. Although this was a major stumbling block to the future of the company, Liu came up with a way of turning his challenges into a great opportunity.

That is when JD.com was born which operated through e-commerce. Richard Liu decided that if his clients would not come to him, then he had to find a way of going to them. After a short period, JD.com had already taken the online market of China with an alarming speed. Through his hard work and determination, Richard Liu was able to take his company to the top in China’s e-commerce market. He has also been able to get into the international market in the e-commerce sector. JD.com’s recent venture into the package delivery sector has also created more platforms for the company to pull more customers as well as making superior returns.

For details: www.sentaclinic.com/dr-richard-liu/